Tuesday, December 14, 2010
Monday, December 13, 2010
Dear Blue Flip Phone,
After many years together, our relationship has come to an end. I've found someone new.
She's sleek, smart, and sexy. My generous co-workers introduced us just today. Love at first text!
I'll miss your sonar ring and all the stylish "flips." Oh the good times we had.
I'll remember you always,
(Welcome to the 21st century, Dave.)
Friday, December 10, 2010
I can't say the partners had done the math yet, but as Dave Heimbuch toasted at our holiday party, there are finally more employees at ai3 than there are partners! And that doesn't include (2) interns and (2) more employees on the way.
What a feeling of accomplishment for all of us at ai3. We believe in what we're doing and have become friends with some great new clients in 2010. Here's a toast to all of YOU, and happy holidays!
Tuesday, December 7, 2010
Spray-paint art of our lovely interns Jamie Perin, industrial design , and Heather Rice, interior design, both here with us this Fall. As part of the design concept for our first Mellow Mushroom restaurant with Reid Fogleman in Fayetteville, North Carolina, these were stencil concepts on Pizza Pans and Restroom signage. The paint came off their cuticles eventually-
The challenge of pulling together a cohesive vision for a project can drive one mad! We’ve all been there, blank sheet (okay blank InDesign file) staring back at us....come on give it to me! Storyboarding can break the ice quickly - simple concepts or complex scenes all start with one line of clarity.
Story boards allow us to reinterpret, react to another designers vision or expand a great idea.
Check out artist Brian Gossett and Tavo Ponce's take on a scene from Alice in Wonderland.
Thursday, December 2, 2010
Monday, November 22, 2010
Paul Spiegelman suggests 10 tips to make your employees smile. I like them all:
1. Give People a Voice
2. Pay Workers Fairly
3. Recognize and Reward
4. Create a Career Path
5. Create Playful Titles
6. Make Room for Fun
7. Walk the Talk
8. Send Hand-written notes
9. Creat Traditions
10. Manage from the Heart
Read more: http://tiny.cc/ti8ty
Monday, November 15, 2010
Friday, October 22, 2010
1. Consider the Extreme Users- Because the middle will take care of itself (i.e. strong/weak, young/old); Observe these Users
2. Rapid Prototyping- Constantly try to verify what your drawing in CAD
3. Edit. Edit. Edit. - It shouldn't feel like it is designed at all.
4. Get Out! Which has spawned an entire movement in our office to have unassigned desks, only laptops and iPads.
5. Environmental Impacts- Not just what it's made of but how it's shipped to and from and disposed.
6. Revisiting the Archetype- The ultimate benchmark. We are adding a human scale, crafted detail, or a cultural reference to something that's probably been around forever.
But in the end, a product needs to mean something to YOU. You are the only audience that matters. If your house were on fire and you had to grab a handful of items- what would they be? We're sure it doesn't matter who designed it or why....
Thursday, October 21, 2010
"People don't buy what you do, they buy "why" you do it.
"In talking about what you believe, you will attract those who believe what you believe. We follow those who lead, not for them, but for ourselves. And it's those who start with "why"... that have the ability to inspire those around them or find others who inspire them." -Simon Sinek
ai3 believes we can change the world with thoughtful design that articulates life's stories.
While driving this weekend, I happened upon a Lo-Fi building installation that got me thinking about what we do as architects and designers and how we go about doing it.
A regular, run of the mill warehouse has been converted into a temporary paper art installation by way of a letter-sized, tiled image on paper (presumably printed from a normal, every day printer) and applied to the front facade. It has a very unique, dynamic quality as the leaflets blew in the gentle wind.
I believe that the artist was freed from any expectation of permanence and building performance, allowing them to creatively experiment at a low cost, producing a pure expression of art.
Could this be a new starting point for architectural design and our processes for architectural expression?